Meeting the client

Today, 25th February 2013. We had a meeting with the client, who gave us information on the brief that has been set: Promoting Positivity using Animation. 

Our aim of the brief is to create a stop motion animation for Project Connect that is between 15 to 30 seconds long that will encourage and inspire other to promote a positive ethos. 

This brief was a formal brief because it is written in formal english language. It has strict guidelines and deadlines. 

Within this meeting we spoke about Project Connect and that it is aimed to inspire youth to do things. At the moment we have posters on different floors within college that have a photo of a staff member with a quote from Thomas Edison. We thought these posters were not suitable for the youth as who Project Connect were aimed for as they are over 25. 

Project Connect wants to give the youth motivation/inspiration to do something with their lives. We have been set this project as an animation as it is easy to experiment by using objects such as lego and letters. 

The aim is to reinforce messages through these different themes:

THEMES

Consistency

Every small step makes a difference

Respect

I must respect the opinions of others, even if I disagree with it

Responsibility

Accept responsibility for your life. Know that is it you who will get you to where you want to go, no one else

Self Development

The whole of life is but a moment in time. It is our duty, therefore, to use it, not misuse it

Purpose

If we all did the things we were capable of, we would astound ourselves

We have to develop these themes into mind maps and find out where we could make a stop motion animation. We have to make sure we include multiple layers of sound, make sure it fits the target audience - for staff and students and it may also be shown on outlets - website, estream and projection within college.